Twin Tank Water Softener

Pura Soft

Enjoy years of stress-free soft water with our best value softener.

$50 OFF total order with purchase of Pura Fresh Reverse Osmosis Drinking Water System

High-flow, on-demand softener available in 1.0 cu ft and 1.5 cu ft sizes. 1" porting for large homes and high-demand water use.
Pura’s high-efficiency upflow technology uses up to 75% less salt and 64% less water than conventional calendar clock (timer) softeners.
Third Party Tested and Certified for proven performance and quality components.
- Iapmo R&T certified against NSF/ANSI 44 to soften your water.
FREE basic installation for homes that are pre-plumbed or already have a softener.
100% satisfaction guarantee. If you’re not 100% satisfied with your purchase within the first 30 days, we will remove the softener and refund your money.
Our professional installers will ensure you get maximum efficiency and performance by customizing Pura Soft’s programming based on your household’s water usage.
5 year system and 10-year tank warranty

Payment Options that Work for You

Buy
Simple and straightforward. We’ll send your quote right to your inbox and we stand by it. Plus, you don’t pay a dime until your new system is installed and working.

Rent
Not ready to buy? Start enjoying all the benefits of better water without the long-term commitment with our easy, affordable rental option. Parts and labor are fully covered for as long as you rent.

Rent-Then-Buy
We also offer a flexible rent-then-buy option. After six months of renting, you can choose to purchase your Pura system with all your rental payments applied toward the price. Plus, we’ll renew the manufacturer’s warranty when you buy.

Better water, on your terms.

If you are not 100% satisfied with your purchase within the first 30 days, we will remove and refund your money.

Features of the Pura Soft

Upflow Regeneration Uses salt more efficiently by only recharging the part of the softening bed that needs it—no waste and fewer salt refills.
Precision Brining Mixes just the right amount of brine every time—helping you use up to 30% less salt.
Automatic System Refresh No water use for a while? No problem. The system gives itself a gentle refresh after 7 days to help prevent bacteria.
Backwash Frequency Preset Live on clean municipal water? You can save up to 2,000 gallons of water per year by skipping up to 10 backwash cycles per year.

Soft Water Brine Tank Refill Helps keep the tank and injectors clean by refilling with soft water only.
Soft Water Recharge Running low? If softening capacity dips below 3%, the system automatically gives itself a quick 15-minute boost to keep the soft water flowing.
Tank Features Includes a safety float, air check, and sturdy brine grid to prevent salt bridging.

Other Products

Pura Soft Plus

Softening & Chlorine Removal Combine

7 Year System 10 Year Tank
Free Professional Basic Installation*

Pura Soft Water Softener

Economical & Reliable Performance

5 Year System 10 Year Tank
Free Professional Basic Installation*

Pura Clean Carbon Filter

Better Smell & Taste Throughout Your Home

5 Year System 10 Year Tank
Free Professional Basic Installation*

Pura Clean UF Carbon Filter

Better Smell & Taste Throughout Your Home

5 Year System 10 Year Tank
Free Professional Basic Installation*

Pura Fresh Drinking Water

Remove Lead, PFOS & Other contaminants

2 Year System warranty
Free Professional Basic Installation*

* Basic Installation – Pre-plumbed for softener or replacement of existing softener